What Is The Art Of Alcohol

The Art of Alcohol was born out of a deep passion for creating a meaningful connection between consumers and the drinks they enjoy. After years spent in the field and behind the bar, the founders of Pour Decisions STL recognized a growing consumer curiosity about the craft, ingredients, and stories behind what goes into the bottle. In response, they developed a curated bar experience that empowers the consumer to take the lead in their drink journey, prioritizing education, transparency, and artistry over profit-driven motives.

By fostering open communication and thoughtful education, The Art of Alcohol redefines the beverage experience. It shifts the focus from transactional service to an immersive exploration of flavors, techniques, and heritage. Pour Decisions STL is committed to elevating the drink experience while challenging industry norms, making it clear that crafting memorable moments matters more than maximizing margins.

This innovative approach celebrates the artistry of alcohol, creating a space where consumers are not just served but engaged, informed, and inspired.

Why St. Louis

Because St. Louis, the city we hold so close to our hearts, deserves this love letter in recognition of all she’s given us. From being home to the King of Beer to establishing the first AVA in the country, St. Louis has a rich and storied connection to the world of spirits and wine.

It was here that Uncle Nearest and Jack Daniels found refuge during Prohibition, and it’s a city that continues to birth legends—past, present, and future. St. Louis is far more than a “flyover city”; it’s a cultural hub with a legacy worth celebrating. This event is our tribute to her undeniable spirit.